Arcade Games for Nightlife Events, Brand Activations, Media Launches & Corporate Parties
Our Arcade Machine Hire Soho service brings vibrant, high-impact entertainment to one of London’s most iconic and energetic districts. We supply premium retro arcade machines, LED reaction games, prize cranes, basketball arcades, gashapons and branded interactive attractions — all delivered and installed across Soho and W1.
Whether you're hosting a media launch in a Soho studio, running a PR event off Carnaby Street, organising a brand activation in a creative venue, planning an influencer event, or putting on a late-night celebration in a bar or club, our arcade machines add energy, atmosphere and excitement from the moment guests walk in.
Why Arcade Games Are Perfect for Soho
Soho is all about personality, creativity, nightlife, and big visual impact. Unlike traditional corporate districts, Soho thrives on interactivity, bold colour, fast-paced entertainment and memorable experiences.
Arcade machines deliver exactly that.
They work brilliantly for:
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Nightlife events
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Bar and club activations
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Fashion launches
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PR & influencer events
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Film, TV & media industry parties
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Creative agency events
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Brand activations
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Pop-up experiences
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Restaurant events & private hires
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Corporate receptions with a social twist
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Team socials & staff parties
In a district known for entertainment, arcade machines naturally become the event centrepiece.
Soho audiences love high-energy, visually striking and social games. These machines consistently perform best:
✔ Retro Arcade Cabinets
Aesthetic, nostalgic and perfect for bar settings. Includes Pac-Man, Street Fighter, Simpsons, Sega Rally, Space Invaders & more.
✔ Prize Cranes (Claw Machines)
A PR favourite — ideal for branded prizes, merch drops, influencer giveaways and social media content.
✔ Batak Reaction Game
Fast-paced and competitive, ideal for creative events, media showcases and high-energy launches.
✔ Basketball Arcade Machines
A bar classic — draws crowds and sparks fun competition.
✔ Reaction Rings / Strike-a-Light
Bright LED visuals make this machine perfect for nightlife, activations and media events.
✔ Gashapon Capsule Machines
Used heavily for QR prize drops, merch capsules, brand promotions and mystery giveaways.
✔ Boxing Machines
A hit in late-night venues and bars — great for energetic parties and informal celebrations.
✔ Prize Wheels
Popular for giveaways, launches and promotional events.
We help you choose the best gaming lineup based on your venue size, target audience and event style.
Soho Areas We Cover
We deliver arcade machines across all Soho locations including:
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Carnaby Street
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Oxford Street
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Greek Street
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Frith Street
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Wardour Street
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Old Compton Street
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Dean Street
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Berwick Street
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Broadwick Street
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Soho Square
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Poland Street
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Rupert Street
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Golden Square
We also supply nearby areas like Covent Garden, Fitzrovia, Mayfair and Leicester Square.
Arcade Machines for Soho Bars, Clubs & Nightlife Venues
Soho’s nightlife scene is legendary, and arcade machines fit perfectly into its electric atmosphere. We regularly supply bars, cocktail lounges, late-night venues and clubs with visually vibrant entertainment pieces that drive interaction.
Arcade machines:
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Keep guests entertained
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Encourage playful competition
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Create photogenic content moments
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Boost the overall vibe of the venue
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Work without requiring staff operation
Perfect for late-night events, DJ nights, launches and industry after-parties.
Brand Activations, PR Events & Media Industry Launches
Soho is a hotspot for PR agencies, film companies, media studios and fashion brands. Arcade machines act as interactive engagement tools that:
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Draw attention
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Encourage participation
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Generate video and photo content
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Reinforce brand messaging
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Enhance guest experience
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Support prize-driven campaigns
Prize Cranes and Gashapons are especially powerful for media-heavy events.
Arcade Machines for Creative Studios & Agencies
Creative agencies, production houses and digital studios often host client events, staff parties, wrap parties and industry nights. Arcade machines help create a relaxed, fun atmosphere and give guests something unique to interact with.
Retro Arcades, Basketball Machines and Batak are extremely popular with creative teams.
Corporate Events With a Soho Twist
Many brands choose Soho to host corporate receptions, evening events or networking sessions — often wanting a more relaxed, entertainment-led environment.
Arcade machines add a playful edge to:
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Office parties
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Client entertainment
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Networking events
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Launch receptions
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Team socials
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After-work events
They’re fun without being childish, and modern without being overwhelming.
Professional Delivery & Setup Across Soho
We are experienced in working with Soho’s:
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Tight access studios
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Small loading bays
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Basement bars
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Upper-floor venues
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Busy pedestrian streets
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Narrow service entrances
Our setup is quick, discreet and tailored to your venue’s layout and timing.
Popular Multi-Machine Packages in Soho
Favourite combinations include:
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Prize Crane + Reaction Rings
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Retro Arcade + Basketball
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Batak + Gashapon
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Boxing Machine + Retro Arcade
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LED Gaming Activation Package (3–6 machines)
Bundle discounts available.
If you're planning an event in Soho and want bold, interactive entertainment that matches the district’s energy, our arcade machines are the perfect fit.
Contact us today for pricing, availability and machine recommendations.
See our full range of arcade games, branded machines and interactive attractions at Boutique Party Hire.
Arcade Machine Hire Soho – FAQs
1. Do you deliver arcade machines to Soho bars, clubs and venues?
Yes. We deliver and install arcade machines across all Soho nightlife venues, including bars, late-night clubs, cocktail lounges, studios, rooftops and private hire spaces. We’re used to navigating narrow entrances, basements, and busy pedestrian areas.
2. Are the machines suitable for PR events, brand activations and media launches?
Absolutely. Soho is a major hub for media, fashion and entertainment, and our arcade machines are widely used for launches, influencer events, press days and brand activations. Prize Cranes, Gashapons, Reaction Games and Retro Arcades are especially popular.
3. Which arcade machines are most popular in Soho?
Top choices include:
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Retro Arcade Machines
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Prize Cranes (great for influencer drops)
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Batak Reaction Game
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Basketball Arcade Machines
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Reaction Rings / Strike-a-Light
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Boxing Machines
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Gashapon Capsule Machines
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Prize Wheels
These machines perform extremely well in nightlife, media and creative environments.
4. Do you offer branding for Soho events?
Yes. We offer full machine branding for PR events, product launches, influencer experiences and creative activations. This includes branded wraps, decals, prize capsules, LED-branded panels and fully customised graphics.
5. Can you deliver at night for late-night events?
Yes. Soho nightlife often runs late, and we offer flexible delivery times — including late-night installs, post-venue-close deliveries, and early-morning collections to fit your schedule.
6. Do the machines fit into Soho’s tight-access venues and basement bars?
Most do. Soho venues often have narrow staircases, lower-ground spaces and small service entrances. We regularly deliver into these environments and can advise on which machines fit best. Retro Arcades, Gashapons and Reaction Games are ideal for tight spaces.
7. Can we hire arcade machines for private parties in Soho?
Yes. We supply birthday parties, wrap parties, celebrations, and private dining experiences in Soho’s many exclusive and boutique venues. Retro games and Basketball Machines are especially popular for this.
8. What power do the machines require?
All machines operate from a standard 13-amp plug socket, making them easy to use in bars, clubs, studios, restaurants and event spaces.
9. Do you provide on-site staff for high-traffic events?
Yes. For large activations, PR launches or influencer-heavy events, we can provide attendants to manage the machines, run competitions or oversee prize distribution.
10. Are arcade machines suitable for creative agencies and production studios?
Definitely. Creative teams love interactive entertainment. Batak, Retro Arcades and Basketball are highly requested for agency socials, wrap parties, client showcases and staff events.
11. Can you supply multiple machines for bigger Soho events?
Yes. Multi-machine setups are very popular in Soho.
Popular bundles include:
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Prize Crane + Reaction Rings
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Basketball + Retro Arcade
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Batak + Gashapon
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LED Gaming Zone (3–6 machines)
Bundle discounts available.
12. How far in advance should we book?
Soho venues fill up quickly — especially during weekends, summer, Christmas and media/fashion season. Booking early is recommended, but we often handle last-minute hires depending on stock.
13. Can arcade machines help attract people to our launch or promotion?
Yes. Arcade machines are extremely effective for generating social content, pulling in footfall, and creating memorable interactions. Prize Cranes and Reaction Rings are particularly good for this.
14. Where can we view all available machines?
You can explore the full selection at Boutique Party Hire.